How does AI see your website, store or online shop?

More shoppers now ask ChatGPT, Claude or Perplexity where to buy. In 30 seconds, see whether they can find your shop, understand it, and what they're missing.

No sign-up. We only check public pages, the way an AI assistant sees them.

By running a check you agree to our terms: the website's results appear in our public AI Readiness Index. ContactTerms

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What an assistant checks before it recommends you

Does your site let it in?

Many shops block AI assistants in robots.txt or at the firewall without knowing it. Then assistants don't recommend them.

Can it read what you sell?

If content only loads through JavaScript and structured data is missing, assistants don't see prices, stock or brand.

Can it trust you?

Contact details, terms, shipping and returns. Assistants look for them before recommending you to anyone.

Not readyIB-2026-10-0412A7

AI readiness protocol

yourwebsite.com

No. IB-2026-10-0412A721 Oct 2026, 12:4228 checks

Issues · 13

Site does not load over HTTPS

Fails

Assistants skip sites without a secure connection. Turn on HTTPS for the whole site.

Recommended: Activate an SSL certificate with your hosting provider and set up a redirect from HTTP to HTTPS. Most hosts offer a free Let's Encrypt certificate — just enable it in the control panel.

How to fix

Homepage redirects to another domain

Fails

Assistants may credit the other domain instead of yours. Serve the shop from its own address.

Recommended: Configure DNS so that your shop's main domain points directly to your server without redirecting to a different domain.

No structured business identity (Organization JSON-LD) in the page source

Fails

Assistants can't confirm who runs the shop. Add schema.org Organization data with name, address and contact.

Recommended: Add a schema.org Organization block to your homepage header with your business name, address and contact. If you have a logo, add it as an image URL.

How to fix

10 more issues

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AI assistants can't see a contact link on the homepage

Fails

Assistants look for a way to reach you before recommending you. Link a contact page from the homepage. The link must be in the HTML itself, not added later by JavaScript.

Recommended:

AI assistants can't see a returns link on the homepage

Fails

Shoppers ask assistants about returns. Link your returns and complaints page from the homepage. The link must be in the HTML itself, not added later by JavaScript.

Recommended:

AI assistants can't see a shipping link on the homepage

Fails

Assistants can't answer delivery questions about your shop. Link your shipping page from the homepage. The link must be in the HTML itself, not added later by JavaScript.

Recommended:

AI assistants can't see a terms and conditions link on the homepage

Fails

Assistants check terms before recommending a shop. Link your terms and conditions from the homepage. The link must be in the HTML itself, not added later by JavaScript.

Recommended:

AI assistants can't see a privacy policy link on the homepage

Fails

A missing privacy policy weakens trust. Link it from the homepage. The link must be in the HTML itself, not added later by JavaScript.

Recommended:

Product pages don't show price and stock to AI assistants

Fails

Assistants compare price and availability before they recommend a product. Without them in the page data, your products are left out.

Recommended:

No llms.txt guide for AI agents

Fails

An llms.txt file tells assistants what your shop sells and where the key pages are. It is quick to add.

Recommended:

Pages are not offered as Markdown to AI agents

Fails

Assistants read clean text faster and more accurately. Serve pages as Markdown on request; some hosts offer this as a setting.

Recommended:

No MCP endpoint for AI agents

Fails

Without it, assistants can't query your catalogue directly. This standard is new; few shops have it yet.

Recommended:

No agentic-commerce endpoint (UCP)

Fails

Without it, assistants can't buy from you on a shopper's behalf. This standard is new; few shops have it yet.

Recommended:

Passes

AI assistants allowed in robots.txt

Passes

Sample protocol.

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